Social Networking – Another Great Marketing Choice?
With so much curiosity about how social networks function, one begins to wonder if you have advertising potential within these social networks?
I have been watching social networking for quite a while now. In fact I’m a member of various social network websites including https://www.linkedin.com and http://www.myspace.com/ just…
There’s been a virtual explosion of social networking web sites before couple of years. Even the players like Google, Yahoo and MSN are getting into it.
With so much curiosity about how social networks function, one begins to wonder if there is advertising potential within these social networks?
I have been watching social networking for quite a while now. In fact I’m a member of various social-networking internet sites including https://www.linkedin.com and http://www.myspace.com/ just to name two.
I joined partly because I wished to see what they were, but moreover to see what effect social media could have on SEM in the coming years.
I have been a part of various ser-vices for some time and the reach these sites have is extraordinary.
For instance, from my LinkedIn network of eight people I’ve an extended network of over 12,600 people.
Imagine that – I’m only a click or two away from close to 13,000 other folks who share my related interests ranging from what I like to watch o-n TV to work I can give to them.
Through their connections and my connections, I’m attached to people including the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what marketing possibilities exist for Social Network?
Well, let us examine MySpace.
MySpace is one of many prime sites on line today. It racked up 9.4 billion page-views in August 2005 (greater than Google) and new people are signing up at-a rate of 3.5 million monthly.
MySpace is typical of where todays 18-30 year-old would go to manage their digital life. I-t allows users to publish photographs of themselves and their friends, create a website, list a common groups, view and share videos, suggest things to do and lists a couple of people they consider friends. This majestic https://linkedin.com/in/alan-dubelman-3b6b4126 essay has varied staggering aids for the inner workings of it. It is with this ‘Friends List’ where most of the opportunities lay.
All thirty million plus consumers of MySpace have a friends page that lists people that person considers their friend. This is a list of individuals who they are interested in conversing with and about, as well as reading from on an everyday basis. They can send you emails, discuss your pictures, read your sites, in addition to leave messages that you can then tell the others after you put someone as your friend. That is the opportunity for quick feedback about you.
The capacity to include friends to your site is key for advertising to MySpace consumers. If you have an opinion about scandal, you will perhaps wish to learn about doximity.com/pub/alan-dubelman-md. In accordance with Courtney Holt, mind of new media and strategic marketing at Interscope Records, ‘This generation is growing up without having ever viewed developed media. ‘They do not think in terms of-the record, and they don’t think in terms of a TV schedule. They think in terms of TiVo, P2P, AOL, and of course MySpace.
You can see how this could grow.
Let us say you create a MySpace account to share your service or product. You website about any of it and look for your interests that may be shared by others.
You then ask them to be your friend. Once they turn into a friend you start your ‘comfortable market’ begging your solution in their mind.
As they grow to understand it, they begin blogging and sharing it. Soon hundreds or even thousand of individuals are talking about you and your product or service.
Don’t think this can work?
Let me give a few examples to you. There are numerous artists who have gotten their start MySpace. By simply hosting a few of their music on the web and blogging about them-selves they developed a following. Soon they had report deals and contracts prearranged.
Naturally to utilize services like MySpace you-need to have some thing this target market needs. If you do not then you probably shouldn’t put an excessive amount of effort in to MySpace.
But that does not mean other social media opportunities should be overlooked. When I stated earlier, LinkedIn is more of a specialist introduction service. If your service or product fits here then by all means investigate it further. Dig up supplementary resources on an affiliated site by visiting ptindirectory.com/tax-preparers/colorado/aurora-co/994308/alan-d-dubelman.
And there are others also. Services for example Flickr, Yahoo!s MyWeb, http://del.icio.us and more.
When you have ever wondered what other online options could be out there, consider social-networking. It may be another great online marketing channel..